Clients Requirements

For the front end, SP Models required a cutting edge design while keeping the layout simple, uncluttered and smart. Inspiration came from rival sites by analyzing their strong and weak points.

For the back end, SP Models needed a complete model management system for their admin team. Previously all models would need to be added to the site manually and all communication of model profile data and images was done over email. This had to change as it was slowing down the business process.

HYGEN's Solution

Designing the front end was a question of doing things better than the competition and making every thing look pleasing to the eye. A new brand identity was also developed including the new ultra modern logo. Attention points are the models themselves - so less graphics and distractions the better. Layout of the pages was also carefully planned so that information is easily accessible.

Powering the site, HYGEN built a custom web application for admins to add, update and delete models. An approval system was also put in place for newly registered models. Auto resizing of images, thumbnail generation and watermarking were also added.

For potential clients a system similar to a shopping cart was added so that clients can express interest in hiring models. Other features include a light weight CMS for managing the animation on the home page, SEO modules for good SEM and a contacts database in the admin area for keeping track of models contact information.